Lowcountry Pool Company Awarded With Best New Franchise Start

BLUFFTON/HILTON HEAD, S.C. (Feb 2019) – ASP – ASP - America's Swimming Pool Company announced the winner of the company’s award for Best New Franchise Start during the 12th annual ASP Owners Meeting reception held in Destin, Florida. John Lassiter, owner of the Lowcountry franchise, was honored to be the recipient of this prestigious award. The 2019 ASP Owners Meeting was a two-day convention that brought together ASP franchise owners from across the nation, ASP key employees, top vendors in the pool industry, and inspirational keynote speakers. This event was packed with motivational and business-changing information for all who attended.

During ASP’s annual event, franchise owners were acknowledged and awarded for their significant achievements, and one location was selected as Best New Franchise Start. The Lowcountry franchise location opened their business in summer 2017. The key requirement needed to determine the ASP location recognized for this special award is based on first-year sales, and the ability to surpass ordinary standards.

“It was a pleasure to award the ASP Lowcountry location as Best New Franchise Start,” said Stewart Vernon, Founder and CEO of ASP - America's Swimming Pool Company. “Right before John left our training headquarters, he mentioned to me that he was going to work his hardest to make his business a success. At that time, there was no doubt in my mind that John would be awarded Best New Franchise Start.”

Over one year ago, Lassiter took the entrepreneurial leap and moved from Middle Georgia back to his home state of South Carolina, to start ASP of Lowcountry. Lassiter thanks his wife, Kelly, and his family for their support and encouragement throughout his new journey as a business owner. Before becoming a professional in the pool industry, Lassiter worked as an Operations Manager in the Aerospace and Defense industry. He also served ten years in the U.S. military working as a nuclear mechanic for Naval submarines. Lassiter holds a degree in nuclear engineering technology (BSAST), is a certified Six Sigma Black Belt (SSBB) and has obtained a Master of Business Administration (MBA) degree. His drive and experience are what make him a perfect fit as an ASP business owner.

Winning Best New Franchise Start is extremely exciting for Lassiter because it has been a busy first year with day and night crews working tirelessly to offer the best quality pool service to the Lowcountry area. Lassiter also mentioned the support he receives from other local people in the pool industry has helped bring his business to a successful first year. Specifically, John Norton and his team at Integrity Pools Plus has been a tremendous support and great people to work with.

The early success of ASP Lowcountry originates from Lassiter’s consistent hard work, commitment to his employees, and planning for the success of his future. Overall, this upcoming franchise location can identify its success by the relentless pursuit of excellence from the owner, employees, and by the dedicated support system of its franchise organization.

“We are looking forward to continued growth in 2019,” said Lassiter. “Our goal is to meet new customers, find more key employees, and continue to exceed expectations.”

For more information about professional pool service in the Lowcountry area, visit ASPLowcountry.comFind ASP – America’s Swimming Pool Co. Lowcountry on Facebook @ASPlowcountry.

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About ASP

ASP – ASP - America's Swimming Pool Company is the largest swimming pool cleaning, repair, and renovation franchise system in the nation. Founded in 2002 by Stewart C. Vernon, the company is based on the belief that by providing a higher quality pool service at a reasonable price, the brand would raise the industry standards for pool service. In 2005, ASP began franchising and now covers over 400 cities in 20 states across the nation. For more information on ASP’s swimming pool franchise opportunities, visit ASPfranchising.com. For more information on ASP - America's Swimming Pool Company, visit ASPPoolco.com or find us on Facebook @asppoolco.

ASP is an Authority Brands company. Authority Brands, LLC is the franchisor of multiple franchise concepts focused on home services. Founded in 2017 and headquartered in Columbia, Maryland, Authority Brands supports more than 550 franchise locations in the United States, Canada, and Latin America.