ASP – America’s Swimming Pool Company Announces New Louisiana Location

ASP - America's Swimming Pool Company has opened a location in Covington, LA

Covington, La. –  ASP serves residential and commercial swimming pool owners, providing swimming pool maintenance and cleaning programs, pool equipment diagnostics, repairs, pool chemicals, supplies, and pool renovations. The location will serve the city of Covington and the surrounding cities of Mandeville, Madisonville, and Sildell.

“I’ve always been a very hands-on person,” said Daniel Fears, Owner and Operator of ASP of Covington. “Before finding ASP, I had really struggled to find a job that I really enjoyed. This opportunity allows me to get out in the field and interact with customers face-to-face, which I love to do.”

“Daniel has been a tremendous addition to the ASP family and a strong leader in expanding our brand throughout the state of Louisiana,” said Stewart Vernon, Founder and Chief Executive Officer of ASP Franchising, Inc. “We are truly excited to see his success in 2014.”

Fears was born and raised in the town of Jackson, Ga. He studied at the University of Mississippi, then returned home to Jackson to help run the family business. Before joining ASP as a franchise owner, Fears worked for Marsh Flatau, Owner/Operator of ASP of Birmingham. When he’s not working, Fears enjoys playing golf, fishing, and hunting.

About ASP - America's Swimming Pool Company

ASP - America's Swimming Pool Company, the Nation’s largest swimming pool maintenance, repair and renovation franchise, was established in 2001 by Stewart Vernon of Macon, Georgia. The company was built on the belief that providing the highest-quality pool maintenance with competitive pricing and a high level of dependability will attract customers. Since 2005, ASP has expanded into 140 territories throughout the country, servicing over 200 cities in sixteen states across the country. At this point, the company manages over 80 million gallons of water per week and renovates or remodels more than 250 pools each year. For information, please visit To stay current, like us on Facebook at America’s Swimming Pool Company, or follow us on Twitter at @AmericaSPoolCo.