ASP – America’s Swimming Pool Company Announces New South Carolina Location

ASP - America's Swimming Pool Company has recently opened a location in Myrtle Beach, SC.

Myrtle Beach, SC – ASP serves residential and commercial swimming pool owners, providing swimming pool maintenance and cleaning programs, pool equipment diagnostics, repairs, pool chemicals, supplies, and pool renovations. The location will serve Myrtle Beach and the surrounding cities of Atlantic Beach, Aynor, Briarcliff Acres, Conway, Loris, North Myrtle Beach, Socastee, and Surfside Beach.

“My brother Gerral and I saw the need for a quality company in the Myrtle Beach market, and we wondered why it was still available,” said Jeff Cutright, co-owner and co-operator of ASP of Myrtle Beach. “We’re really looking forward to reaching a great number of the pools in Myrtle Beach.”

“Jeff has been a tremendous addition to the ASP family and a strong leader in expanding our brand throughout the state of South Carolina,” said Stewart Vernon, Founder and Chief Executive Officer of ASP Franchising, Inc. “We are truly excited to see his success in 2014.”

Jeff Cutright and his twin brother Gerral Cutright will be servicing pools in the area. The Cutright brothers were born in Macon, Ga. though they were raised on Saint Simons Island. Prior to joining ASP, Jeff Cutright worked as an Assistant Golf Pro at Idle Hour Country Club in Macon, Ga. Gerral Cutright was responsible for opening franchise locations for McAllister’s Deli in Macon, Ga., Statesboro, Ga., and Augusta, Ga.

About ASP - America's Swimming Pool Company

ASP - America's Swimming Pool Company, the Nation’s largest swimming pool maintenance, repair and renovation franchise, was established in 2001 by Stewart Vernon of Macon, Georgia. The company was built on the belief that providing the highest-quality pool maintenance with competitive pricing and a high level of dependability will attract customers. Since 2005, ASP has expanded into 140 territories throughout the country, servicing over 200 cities in sixteen states across the country. At this point, the company manages over 80 million gallons of water per week and renovates or remodels more than 250 pools each year. For information, please visit To stay current, like us on Facebook at America’s Swimming Pool Company, or follow us on Twitter at @AmericaSPoolCo.