ASP News

Joel Davis, Owner & Operator of ASP Frisco

America’s Swimming Pool Company Opens Frisco Location

Providing high-quality pool service to homeowners and commercial properties in Frisco, Texas.

FRISCO, Texas ‒ ASP – ASP - America's Swimming Pool Company  is now open for business in Frisco, Texas, under the ownership of Joel Davis.  Davis and his team provide swimming pool maintenance and cleaning programs, pool equipment diagnostics, pool repairs, pool supplies, pool resurface, and pool renovations in Frisco and the surrounding areas.

“I chose ASP because they had high standards, are technology-focused, and I didn’t want to reinvent the wheel,” explained Davis. “The system has already been proven by over a hundred owners, and I wanted to hit the ground running.  I also liked that I had more flexibility to provide my customers with a wider range of services and enjoy more options than with other pool franchise models.”

With the launch of this location, Davis is capitalizing on the rapid growth of the Dallas/Fort Worth Metroplex. In fact, a number of major companies have also recently chosen to call Frisco home, including Keurig/Dr. Pepper, PGA of America, and even the Dallas Cowboys. The town was named the #1 Place to Live by Money Magazine in 2018 and offers homeowners low property taxes and no state income tax, resulting in a high home ownership rate—all excellent factors in the pool service industry.

“I was attracted to pool service after almost 25 years in the telecommunications engineering and IT world,” Davis explains.  “I came to a crossroads in my career and just realized there was more to life. I told my wife I didn’t want to find myself twenty years from now saying, ‘I wish I would have . . . ‘When we found ASP and saw they shared our high standards and had a clear system for building strong relationships with our customers, the answer became clear.”

For more information, visit their website. Find America’s Swimming Pool Company on Facebook @ASPfrisco.

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About ASP

ASP –ASP - America's Swimming Pool Company is the largest swimming pool cleaning, repair, and renovation franchise system in the nation. Founded in 2002 by Stewart C. Vernon, the company is based on the belief that by providing a higher quality pool service at a reasonable price, the brand would raise the industry standards for pool service. In 2005, ASP began franchising and now covers over 400 cities in 21 states across the nation. For more information on ASP’s swimming pool franchise opportunities, click here. For more information on ASP - America's Swimming Pool Company, visit the website or find us on Facebook @asppoolco.

About Authority Brands

Headquartered in Columbia, Maryland, Authority Brands, LLC is the parent company of seven leading home service franchisors, ASP - America's Swimming Pool Company. Benjamin Franklin Plumbing, The Cleaning Authority, Homewatch CareGivers, Mister Sparky electric, Mosquito Squad, and One Hour Heating and Air Conditioning. Together, these brands provide home services through more than 1675 locations operated by 920 franchise owners in the U.S., Canada, Latin America, Kenya and Indonesia. Authority Brands is dedicated to supporting individual franchisee growth through providing strong marketing, technology and operational support.